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Plus Two Business Studies Notes Chapter10 Marketing Management

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Chapter 10: Marketing Management - Important Topics: Meaning of Market and Marketing Features of Marketing Marketing Management: Meaning and Process Difference between Marketing and Selling Marketing Management Philosophies (Concepts) Functions of Marketing Role of Marketing Marketing Mix (4 Ps: Product, Price, Place, Promotion) Classification of Products (Consumer & Industrial) Branding, Packaging, and Labelling Pricing: Meaning and Factors Affecting Price Determination Physical Distribution and Channels of Distribution Promotion: Advertising, Personal Selling, Sales Promotion, Publicity & Public Relations Market (à´®ാർക്à´•à´±്à´±്) The term market refers to the place where buyers and sellers gather to enter into transactions involving the exchange of goods and services. Simple Explanation: In the old days, a market was a physical place like a bazaar or a supermarket where people went to buy and sell things. In modern marketing, "market" means ...
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PLUS ONE IMPROVEMENT QUESTION & ANSWER KEY-2022

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2022 ജനുവരി,à´«െà´¬്à´°ുവരി à´®ാà´¸ം നടന്à´¨ à´ª്ലസ് വൺ ഇമ്à´ª്à´°ൂà´µ്à´®െà´¨്à´±് പരീà´•്à´·à´¯ുà´Ÿെ ഉത്തര à´¸ൂà´šിà´•à´¯ും à´šോà´¦്യപേà´ª്പറുà´•à´³ും à´¡ൗൺലോà´¡് à´šെà´¯്à´¯ാൻ à´šുവടെ à´•ാà´£ുà´¨്à´¨ à´²ിà´™്à´•ിൽ à´•്à´²ിà´•്à´•് à´šെà´¯്à´¯ുà´• Subject   Question Paper Answer Key Sanskrit +1 Question Answer Key Hindi +1 Question Answer Key Malayalam +1 Question Answer Key Arabic +1 Question Answer Key English +1 Question Answer Key Communicative English +1 Question Answer Key Physics +1 Question Answer Key Chemistry +1 Question Answer Key Botany +1 Question Answer Key Zoology +1 Question Answer Key Mathematics Science +1 Question Answer Key Maths  Commerce +1 Question Answer Key Computer Science +1 Question Answer Key Accountancy CA +1 Question Answer Key Accountancy with- AFS +1 Question Answer Key Business Studies +1 Question Answer Key Politics +1 Question Answer Key Economics +1 Question Answer Key Computer Application-Com...
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Plus Two Business Studies Notes Chapter 10 Financial Markets

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Kerala Plus Two Business Studies Notes Chapter 10 Financial Markets Concept Of Financial Market (ധനകാà´°്à´¯ à´µിപണി à´Žà´¨്à´¨ ആശയം) A business is part of an economic system. An economic system consist of two sectors households and business firms. Households save funds, and business firms invest the funds. Financial markets act as Intermediary which makes possible the transfer of funds from the savers to the lenders of funds and borrowers. ധനകാà´°്à´¯ à´µിപണി à´Žà´¨്നത് ധനകാà´°്à´¯ à´¸്à´¥ാപനത്à´¤ിà´¨്à´±െ à´µ്യവസ്ഥയുà´Ÿെ à´­ാà´—à´®ാà´£്, ധനകാà´°്à´¯ à´¸ംà´µിà´§ാനത്à´¤ിൽ à´°à´£്à´Ÿു à´®േഖലകളാà´£ുà´³്ളത്. à´—ാർഹിà´• à´®േഖലയും à´¬ിà´¸ിനസ്à´¸് à´®േഖലയും à´—ാർഹിà´• à´®േà´–à´² പണം സമ്à´ªാà´¦ിà´•്à´•ുà´¨്à´¨ു. à´¬ിà´¸ിനസ് à´¸്à´¥ാപനങ്ങൾ à´† സമ്à´ªാà´¦്യങ്ങളെ à´¨ിà´•്à´·േപമാà´•്à´•ിà´®ാà´±്à´±ുà´¨്à´¨ു. സമ്à´ªാà´¦്à´¯ം ഉള്à´³ à´—ാർഹിà´• à´®േഖലയിൽ à´¨ിà´¨്à´¨ും പണം à´¨ിà´•്à´·േà´ªിà´•്à´•ുà´¨്à´¨ à´¬ിà´¸ിനസ്à´¸് à´¸്à´¥ാപനങ്ങളിà´²േà´•്à´•് à´«à´£്à´Ÿ് à´•ൈà´®ാà´±്à´±ം à´šെà´¯്à´¯ുà´¨്നതിà´¨ാà´¯ുà´³്à´³ à´’à´°ു ഇടനിലക്à´•ാà´°à´¨്à´±െ à´±ോà´³ാà´£് ധനകാà´°്à´¯ à´µിപണി à´¨ിർവഹിà´•്à´•ുà´¨്നത്. Functions Of Financial Market (à´«ിà´¨ാൻഷ്യൽ à´®ാർക്à´•à´±്à´±ിà´¨്à´±െ ധർമ്മങ്ങൾ) 1. Mo...
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Kerala Plus Two Business Studies Notes Chapter 9 Financial Management

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Chapter 9: Financial Management - Important Topics: Meaning of Business Finance and Financial Management Importance of Financial Management Objectives of Financial Management (Profit vs Wealth Maximisation) Three Major Financial Decisions: Investment, Financing, and Dividend Financial Planning: Meaning, Types, and Importance Capital Structure: Meaning and Factors Affecting it Trading on Equity (Financial Leverage) Fixed Capital: Meaning and Factors Affecting it Working Capital: Meaning and Factors Affecting it Business Finance (à´¬ിà´¸ിനസ്à´¸് à´«ിà´¨ാൻസ്) Money required for carrying out business activities is called business finance. Finance is needed to establish a business, to run it, to modernise it, to expand, or diversify it. Simple Explanation: Business finance is the money a business needs to start, operate, and grow. Just like a car needs fuel to run, a business needs finance to function. It's needed for everything from buying raw materials to paying salari...
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